A clearer growth
strategy.
Turn competing priorities, disconnected data, and scattered marketing efforts into a clearer path to growth.
Mammoth Insights helps mission-driven organizations understand where growth is getting stuck, identify the opportunities that matter most, and build a practical strategy for what to prioritize next.
We bring together growth marketing, analytics, customer and donor journeys, website performance, conversion optimization, search, paid media, positioning, and measurement to help leadership make better decisions about where to focus time, budget, and resources.
Activity does not always
add up to a coherent strategy.
Most organizations do not suffer from a lack of ideas. The harder problem is knowing which ideas deserve attention.
Our role is to connect the pieces and create a clearer path to expanding the reach and impact of your mission.
Support shaped around
what you need now.
Some organizations need an outside perspective. Others need a complete strategy or ongoing senior-level guidance.
Growth Assessment
Identify where growth is getting stuck and where your strongest opportunities exist.
For organizations that need greater clarity before investing more time, money, or resources.
Growth Strategy Roadmap
Build a focused plan for what to prioritize, where to invest, and how to sequence the work.
For organizations that need a strategy leadership can align around and act on.
Ongoing Growth Advisory
Strengthen decision-making with ongoing strategic guidance, performance reviews, and decision support.
For leaders who need an experienced partner to interpret results and keep growth efforts focused.
Not sure which level of support fits your organization?
Let's Talk About What Comes NextClarity about how to grow.
The specific deliverables depend on the engagement, but the outcome should be consistent.
- A clearer view understanding of what is helping or limiting growth
- Prioritized opportunities based on impact and feasibility
- Recommendations for where to invest—and where not to
- A focused, growth roadmap
- Clearer KPIs and measures of success
- Alignment across leadership, internal teams, and partners
- Greater confidence about what to do next
The right questions—
not a fixed checklist.
The areas we examine depend on your goals, challenges, and organizational maturity. We do not force every organization through the same checklist.
Priorities & Alignment
- Growth priorities and investment decisions
- Internal capabilities and team alignment
- Opportunity prioritization and sequencing
- Technology, vendors, and agency relationships
Data & Measurement
- Analytics, measurement, and KPIs
- CRM and audience data
- Marketing and channel performance
Audience & Experience
- Customer, donor, or supporter journeys
- Website performance and CRO
- Messaging and positioning
- Fundraising and donor acquisition
Channels & Visibility
- SEO and organic search visibility
- GEO, AEO, and AI search visibility
- Paid search and paid social strategy
The objective is not to recommend more marketing activity. It is to identify the work most likely to matter—and give your organization a clear rationale for what to do next.
From context
to clear action.
We gather only the evidence needed to make sound decisions, then turn it into priorities your organization can act on.
Discover
We start by understanding where your organization is trying to go.
That includes your mission, business or fundraising goals, audiences, current marketing efforts, internal capabilities, technology, partners, resources, and constraints. We also talk with key stakeholders to understand where priorities are aligned—and where they are not.
Diagnose
Next, we look for the factors helping or limiting growth.
Depending on the organization, this may include analytics and measurement, customer or donor journeys, website performance, CRO, SEO, GEO, AEO, paid media, CRM data, positioning, and marketing performance. The goal is not to audit everything simply because we can. It is to gather the evidence needed to understand where the biggest opportunities and constraints actually exist.
Prioritize
Not every opportunity deserves the same investment.
We evaluate potential initiatives based on expected impact, effort, available resources, organizational readiness, and alignment with your goals. From there, we clarify what should happen now, what should happen next, and what can wait.
Guide
A strategy only matters if your organization can act on it.
We help leadership translate recommendations into decisions, align internal teams and external partners, establish meaningful measures of success, and adjust priorities as new information emerges.
Experienced thinking.
Practical direction.
Enterprise Growth Experience
Mammoth Insights brings more than 15 years of experience across growth marketing, analytics, experimentation, digital strategy, and consulting for organizations and brands including Verizon, Best Buy, Capella University, and Ulta Beauty. We apply the strategic discipline used in large, complex organizations in a way that is practical for smaller and midsize mission-driven organizations.
A Cross-Functional Perspective
Growth rarely belongs to a single marketing channel. We look across the customer or donor experience, marketing performance, data, website, search, paid media, positioning, technology, and internal decision-making to understand how the pieces work together—and where they do not. That broader perspective helps prevent one channel, vendor, or tactic from becoming the strategy.
Strategy Without the Agency Overhead
You may not need another agency, another platform, or another team producing more activity. Sometimes what you need is experienced guidance to determine what should be done in the first place. Mammoth Insights provides senior-level strategic support that can work alongside your existing leadership team, internal staff, agencies, vendors, and other partners—without adding unnecessary layers or pushing execution simply to create more work.
Clear, Practical Recommendations
Strategy should make decisions easier. We translate data, research, and competing priorities into recommendations leadership can understand and act on. When something should be prioritized, we will explain why. When something can wait—or is unlikely to justify the investment—we will tell you that too.
Trusted to find what others miss.
Perspectives from leaders who have worked with Brian on complex digital experiences and optimization programs.
Brian is a true master at his craft. His detailed heuristic evaluations surface invaluable insights that even seasoned growth professionals can miss. If you want to identify growth opportunities and increase revenue, I can't recommend him enough.
Josh M.
Senior Optimizer at Blinds.com
Brian is an expert in experimentation—from optimization and testing to DXI. He has the unique ability to generate big ideas and execute them through solid frameworks and structured approaches.
Amanda J.
Associate Director at Zion & Zion
Let's find a clearer path forward.
Start with a conversation about your growth challenges, goals, and where Mammoth Insights may be able to help.